Live plaza was also renamed Microsoft Square (later known as Xbox Plaza), and Microsoft provided upgrades to the venue's technology. As part of the new naming rights deal, the L.A. On June 7, 2015, the Nokia Theatre was re-branded as Microsoft Theater as part of a new naming rights deal with AEG Live following Microsoft's acquisition of Nokia's mobile device business in 2014. It opened on October 18, 2007, with six concerts featuring The Eagles and The Dixie Chicks. The theatre was designed by ELS Architecture and Urban Design of Berkeley, California on a commission by the Anschutz Entertainment Group (AEG) in 2002. The theater auditorium seats 7,100 and holds one of the largest indoor stages in the United States. The Peacock Theater (formerly Nokia Theatre and Microsoft Theater) is a music and theater venue in downtown Los Angeles, California, at L.A.
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